{"id":30885,"date":"2025-10-30T12:28:31","date_gmt":"2025-10-30T11:28:31","guid":{"rendered":"https:\/\/kiska.com\/?post_type=work&p=30885"},"modified":"2026-03-27T10:00:47","modified_gmt":"2026-03-27T09:00:47","slug":"brandboost-giant-loop","status":"publish","type":"work","link":"https:\/\/kiska.com\/work\/brandboost-giant-loop\/","title":{"rendered":"GIANT LOOP | Brand Boost\u00a0\u00a0"},"content":{"rendered":"\n
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Success comes from staying in the loop.<\/h2>\n

Brand Boost<\/strong><\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n\n\n

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How do you update a rugged classic without sanding off its edges? By listening to its community, rethinking its communication, and building a design language tough enough to ride anywhere.<\/h3>\n\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n
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SERVICES<\/strong><\/td>\nResearch
Product Consulting
Brand Communication
Apparel & Footwear Design\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n
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\n \"02_Giant_Loop_Brand_Look_and_feel_Landscape\"\n\n <\/div>\n<\/div>\n\n\n\n
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Can heritage stay relevant?<\/h3>\n

We say \u201cyes\u201d! Giant Loop is now positioned to stay strong in the face of fresh competitors to their market. <\/p>\n<\/div>

Wild look, technical edge.<\/h3>\n

Energetic communication gives Giant Loop a youthful voice \u2014 and product details ground it in technical credibility.<\/p>\n<\/div>

Riders first. Always.<\/h3>\n

The new direction grew from the rider community itself, keeping the brand spirit alive in every design decision.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n\n\n\t\n\t\t\n\n\t\t\n\t\t\t\t\t

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